No matter if Hearken is new to you or old hat, it always pays to think about the best ways to use the technology. The tech is just part of the whole strategy you’re deploying. What role does the tech play, and what role does it not play. How do you set up a good Hearken workflow?

How we can use our social media and other digital platforms as tools for building trust and relationships with people outside our core audiences? What could you do that pushes the needle, beyond call-outs and Ask-Me-Anything posts?

How do you build trust and meaningful connections? What are some tips for authentic engagement with groups who are not typical public media listeners, with groups who may not speak the same language, and with groups we've ignored in the past?

Picking a time, a place and a handful of questions is one part of creating a listening session. But what about the deeper needs? How do you actually get people into the room, and once they’re there, how do you build trust and foster genuine connection and conversations?

How do we decide who to partner with and how do we approach them? What steps and strategies can help us set up successful collaborations, not just for the election cycle but over time? Check out our tips and takeaways.