Many public media stations take on ambitious voter guide projects, especially for major elections. But this was the first time WFYI reached this far and the first time that they began the election project with a plan for their newsroom to collaborate across the content department and incorporate broad-based listening across their coverage communities. The result: Some of the highest performing election content that WFYI has ever seen. 

WNYC team visits eight different laundromats across the New York City metro area monthly to have community conversations about the issues that matter.

North Country Public Radio in upstate New York recently hired a full-time community engagement reporter/producer. This hire came as a result of changes at the station in the wake of the pandemic, and the realization that engagement could yield content that better reflected their community, often delighted their audience, and won awards. But the road to secure that funding was a long one. NCPR’s News Director David Sommerstein told us how it came together.

“If you focus on your mission and how you are serving your audience, that story will have resonance in the community and will allow you to build from there. “

Don’t be shy! Just showing up can yield unexpected results.